How to use LinkedIn to grow your business - Start Your Own Business podcast

Globally, LinkedIn has a staggering 900 million-plus users. You might well be one of them. LinkedIn is estimated to have more than 35 million users in the UK, a mix of individuals, organisations and businesses of all sizes. They use the site to raise their profile, network and find new customers.

So, how do you connect to the right people on LinkedIn to raise your profile, attract new contacts and customers and – crucially – make more sales and grow your business? What are the pros and cons of using LinkedIn when compared to other options? And what are the classic mistakes you need to avoid when using LinkedIn to try to grow your business?

Answering these and other key questions is Gus Bhandal, founder of LinkedIn-first digital and social media marketing agency, The M Guru. Gus shares his insight and tips on how to use LinkedIn to grow your small business.

How to use LinkedIn to grow your business – show notes

Using LinkedIn to grow your business

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