Even if you don’t sell online, having a great website is a must. Before many customers will buy from you, they’ll want to find out more about what you sell and how much you charge. Many will also want to know more about your story, who you are, your values as a business and what makes you special. If you want as many visitors as possible to your website, you need to optimise it so that it ranks high up in search engines such as Google. But what does that involve, where do small businesses go wrong when it comes to “SEO” (search engine optimisation) and as a small-business owner can you do it yourself?
In the first of a two-part special on small business websites, answering these key questions and others is Craig Murphy, founder of Birmingham-based ALT Agency.
Boost your website’s Google ranking – show notes
Choosing your keywords
SEO
- Essential guide to search engine optimisation
- Search engine optimisation
- Using SEO to promote your website on a shoestring
- Rules for writing meta title tags
- How to attract more local customers
Rankings
About our SEO expert
Craig Murphy, is the founder of Birmingham-based ALT Agency. Craig’s an expert in website design, website development, SEO and website maintenance. He’s helped many businesses to optimise their websites for search engines.
You can find Craig on LinkedIn
Visit the ALT Agency website
About ALT Agency
ALT Agency’s approach seamlessly integrates SEO into their web design and development process. They begin with thorough keyword research to understand what your potential customers are searching for. This informs the design and content strategy, ensuring your website is optimised from the ground up. On-page optimisation and high-quality content creation are key components, enhancing both user experience and search engine visibility.
Beyond SEO, ALT Agency excels in crafting visually appealing and user-friendly websites. Their comprehensive services include digital strategy and post-launch support, ensuring your site not only attracts visitors but also converts them into loyal customers. They monitor and adjust your site continuously to keep it performing at its best.
Whether you’re starting from scratch or enhancing your existing online presence, ALT Agency offers the expertise and personalised service to help your business thrive. Craig and his team are dedicated to understanding your unique goals and delivering tangible results that help you stand out in a crowded digital landscape. With ALT Agency, your website is in capable hands, ready for success in the digital age.
What next?
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